By: Melaina Lewis, Manager, Communications, Food Marketing Institute

Do you ever wonder how much you're personalizing your grocery shopping? Today’s households are eating in increasingly personalized ways as they pursue individual aspirations of eating well, challenging the food shopping experience. Test to see if you’re a grocery shopping personalization pro in the chart below. If you're looking for more findings, see what U.S. Grocery Shopping Trends 2019 reports.

personalization_FINAL
                                                Download U.S. Grocery Shopper Trends



Reference: Trends Personalization - Myths or Facts
Myths vs Facts
 









 
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