U.S. Grocery Shopper Trends 2014

U.S. Grocery Shopper Trends 2014

FMI has long supported U.S. food retailers through annual surveys of shopper behaviors and attitudes. This year's U.S. Grocery Shopper Trends 2014 adds a cultural lens to the survey research with interviews of Americans in their homes and while shopping, offering an ethnographic view into U.S. food consumption.   


            

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U.S. Grocery Shopper Trends 2014 Report
 
 
 
 

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Leslie G. Sarasin Presentation Slides
FMI Connect 2014 keynote  Download transcript.