Digital Shopper Imperatives

We've identified seven overarching imperatives that focuses on how to fulfill business profitably in grocery e-commerce. The following workbook and white papers focus on each imperative and give tools and resources to be successful in reaching the digital shopper. 
Doug Baker

For questions or more information, please contact Vice President Industry Relations, FMI's Doug Baker.

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Facts & Figures
Sales Per Customer Transaction

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Omnichannel Webinar Recordings

Fit For Commerce

New Benchmarking Insights on the Omnichannel Roadmap to Success

FMI has teamed up with FitForCommerce to complete the Grocery Omnichannel Index to benchmark and evaluate how food retailers deliver on customer expectations for unified shopping experiences across digital (online and mobile), in-store and cross-channel criteria.

The Food Retailing Industry Speaks, What Are They Saying?

This webinar explores the issues that are impacting food sales positively or negatively, gleans what strategies are helping food retailers differentiate from their competition, and probes the gaining impact of e-commerce on food retailing and more.

Technology Leadership


The FMI Information and Technology Council leads and advises on the technology to support and advance the retail food industry. The Council provides business technology strategy though communication and continuous education; coordinates and recommends technology topics for FMI research; and provides clear direction on technology solutions that will effect process change in all aspects of our retailing business.

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