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U.S. Grocery Shopper Trends 2024: Finding Value

FMI and the Hartman Group

Electronic (digital download/no shipping)

Member - $0.00
NonMember - $300.00


Beyond price and quality, shoppers define value to include relevance, convenience and experience. To meet household needs, what criteria do shoppers use to assess value and what drives their choice of grocery stores? These questions and more are explored in FMI's U.S. Grocery Shopper Trends 2024 series. Gain a deeper understanding of grocery shoppers’ changing habits and behaviors over the past few years. We explore in detail shoppers’ weekly spend, primary store choice, and engagement with emerging dimensions of value.

Product Details:

Product ID: 1000414
Publication Year: 2024
Pages, Size, or Length: 52