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The Grocery Shopping Habits of Gen Z and Millennials

FMI and USC Marshall School of Business

Format:
Electronic (digital download/no shipping)

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Description:

This report examines the online and in-store grocery shopping journey of Gen Z and millennials through their perceptions, behaviors and attitudes toward grocery shopping today and their expectations for the future.

Product Details:

Product ID: 1000114
Publication Year: 2020
Page length: 41