The FMI Foundation's Stir It Up! 2024, a sports-themed opening night event at the Midwinter Executive Conference, drew more than 600 event attendees and over 30 sponsors, With six hosted kitchens, Midwinter’s first-ever mascot race, and 3 Gold Mitt Awards for Best Meal, Best Theme Execution, and Chef’s Pick, the evening was chock-full of fantastic entertainment and networking.

For Stir It Up! 2025, we will celebrate the 10th annual year of National Family Meals Month by embracing the theme: What's for Dinner? Dishing Up New Family Flavors, with a focus on your family's favorites and how cuisine can vary from region to region. In the mood for a kolache or Tex Mex? Have your kitchen be an ode to the Southwest!
Can’t get enough of maple-flavored foods, boiled seafood, and apple cider doughnuts? New England is calling! Bring out your tried and true family favorites for this year’s culinary showcase!

New Product Showcase

Our first-ever New Product Showcase allows sponsors to showcase 2-3 new products in display towers at the event and offer product tastings during Stir It Up! . The display tower cases will also be placed in high-traffic locations throughout the Midwinter Executive Conference. Contact Haley Pierce, FMI Foundation Manager, at hpierce@fmi.org for more information on highlighting your product or business at Stir It Up!

Check out our Stir It Up! website to learn more!