Jun 10, 2015
By: Rick Stein, Vice President, Fresh Foods, Food Marketing Institute Today, FMI released its inaugural report, The Power of Produce 2015 at FMI Connect, on changes in shoppers’ produce purchasing trends and behaviors at food retail. The new annual study features a fresh insight for the produce retail industry by highlighting the full path to purchase, from mega trends and pre-trip preparation through the actual purchase and consumption, followed by shopper suggestions to improve the produce department.
The Power of Produce was conducted by 210 Analytics, LLC, sponsored by Yerecic Label. Download the Power of Produce “Top-10 findings” or get a copy of the full report.
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