You can only gain access to certain items and special pricing if you have logged in. Login Now.
Store Operations Series: Creating a Great First and LASTing Impression (On-Demand Recording)
Format:
Digital
Domestic Ret./Whslr., Canadian Ret./Whslr., International Ret./Whslr., University/College, Association Council, Product Supplier, Association Partner, Industry Partner, Strategic Partner, Affiliate Partner, Staff - $0.00
Non-Member - $0.00
Description:
The First and LASTing Impression of your business has almost nothing to do with the products or services you sell. In fact, a large part of your business' image is formed out in the parking lot and near the front entrance.
So, what message is your business sending? Friendly or apathetic? Clean or cluttered? Professional or amateurish? Fun or boring? The images go on and on. But do they complement your desired marketing strategy? You do have control over the image you're sending. Are you conveying the image you desire?
This session will look at fabulous and fatal First and LASTing Impressions and offer suggestions on delivering appropriate and desirable messages to your customers.
Store operations professionals should attend in order to:
Identify examples of positive first and last impressions.
Improve improve the message your business is sending to your customers.
Product Details:
| Product ID: | 1000222 |
|---|---|
| Publication Year: | 2021 |
| Pages, Size, or Length: | 60 minutes |
Industry Topics address your specific area of expertise with resources, reports, events and more.
Our Research covers consumer behavior and retail operation benchmarks so you can make informed business decisions.
Events and Education including online and in-person help you advance your food retail career.
Food Safety training, resources and guidance that help you create a company food safety culture.
Government Affairs work — federal and state — on the latest food industry policy, regulatory and legislative issues.
Get Involved. From industry awards to newsletters and committees, these resources help you take advantage of your membership.
Best practices, guidance documents, infographics, signage and more for the food industry on the COVID-19 pandemic.
© FMI All rights reserved.
Website design by Matrix Group International, Inc. ®
