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This Excel file is a supplement to the U.S. Grocery Shopper Trends 2019 report. It reports data collected from US respondents, 18+ years old, in February 2019. Respondents were recruited from Nielsen's online panel and screened for participation in at least some responsibility over their household's grocery shopping and having shopped for groceries in the past 2 weeks (incidence @91%). For inquiries, please contact: Steve Markenson, Director, Research, Food Marketing Institute, firstname.lastname@example.org T: 202-220-0702
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