You can only gain access to certain items and special pricing if you have logged in. Login Now.

Store Brand Strategies 2014


Electronic (digital download/no shipping)

Member - $0.00
NonMember - $0.00


No longer simply the cheapest option, today’s store brands provide value that often surpasses national brands. FMI’s Store Brand Strategies 2014 Report provides practical knowledge and fresh perspectives on topics that will improve your bottom line: • Pricing, product, placement and promotion (4Ps) strategies • Top performing store brand benchmarks • Distribution strategies and tactics • Store brand success stories

Product Details:

Product ID: 3140
Publication Year: 2014
Pages, Size, or Length: 26