Private Brands are setting the pace for differentiation in retail. In fact, last year, retailer branded sales outpaced national brands by about 8 times. With 85% of consumers trusting Private Brands as much as national brands, the stage is set for these programs to play a central role in the store experience. Using several proprietary studies and a global perspective, Daymons webinar will provide attendees with a consumer-focused roadmap to maximize the potential of the $166 billion Private Brand industry. Join the webinar to learn about:
Benchmarking your Private Brand Business
The 4 Ps of PB A Look at 2017
The New Face of Value Capturing the Future Shopper
Discounters Driving Private Brand Disruption
Reimagining the Store through Destinations
Wishing for Wellness
Vice President, Thought Leadership
Senior Director, Thought Leadership
Director, Thought Leadership
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