In the retail space, the pressing need to innovate business practices is a consistent topic of conversation. According to the Global Consumer Executive Top of Mind survey conducted by KPMG International and The Consumer Goods Forum, 32% of the executives responding said they plan to evolve beyond current single-, multi- or omni-channel retail operations into “omni businesses” by 2018. But, how? Getting started can be overwhelming for brands and retailers trying to figure out how to implement transformative change.
Join InContext CEO Mark Hardy during his webinar as he explains how their ShopperMX™ VR platform eliminates the risk and extensive timeframes associated with traditional go-to-market processes, and helps companies visualize, evaluate and successfully launch new and engaging in-store shopper experiences.
During this webinar you’ll learn:
• Why rapid prototyping through VR simulations make sense in a constantly shifting retail landscape
• How working in VR eliminates real-world risks and allows for better data—leading to return on investment.
• Insights into how some of the top CPG and retail companies are leveraging VR to implement enterprise-wide innovation.
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