A Peek from the Peak: A Panoramic View of the 2015 U.S. Grocery Shopper Trends Webinar

Wednesday, August 5, 2015 (2pm - 3pm US/Eastern)

Registration is now full. A recording of this webinar will be available by Friday, August 7th. For more information and to access the recording please visit: www.fmi.org/grocerytrends

Laurie Demeritt, Chief Executive Officer, The Hartman Group
Susan Borra, Senior Vice President, Communications and Strategic Planning, Food Marketing Institute

This webinar will highlight findings from the FMI 2015 U.S. Grocery Shopper Trends Report, conducted by the Hartman Group. Participants will gain insight into why individual food shoppers make the decisions they do, and how their attitudes and piecemeal behaviors translate into large-scale shifts that affect supermarket revenues and growth. The research provides not just data that the industry can rely on to inform decision-making, but also offers an evidence-based point of view relevant to the most urgent strategic challenges facing food marketers.

This is the first of three webinars delving into findings from the Trends research. The follow-on webinar schedule will be announced at a later date.

Please contact Vickie Brown, vbrown@fmi.org, with any questions.

Registration Fees:

These fees are available through 08/05/2015
Name Price
Member/Non-Member $0.00