Chicago, IL – October 29, 2014 – Food Marketing Institute (FMI), the leader in fresh food insights representing the nation’s food retailers and Technomic, the leading research and consulting firm in the foodservice industry, announce the formation of a strategic business alliance to offer food retailers concrete information on the growth opportunities for the fresh prepared food area of retail stores.
“Supermarket fresh prepared foods is one of the leading growth markets in the entire food industry, and our important alliance with FMI will enable us to significantly enhance our understanding of the characteristics and drivers of the market,” says Bob Goldin, executive vice president of Technomic Inc. “We are fully committed to delivering world-class original insights for FMI members and our clients.”
FMI Vice President of Fresh Foods Rick Stein adds, “Technomic has been analyzing the retail perimeter since the early days of Home Meal Replacement and provides vision into the rapidly-changing world of supermarket fresh prepared foods. Our partnership will provide our members data and trends on all elements of fresh prepared foods including consumer perspectives, marketplace developments and back-of-house operational efficiencies.”
FMI and Technomic will launch the initiative in November, 2014, that will begin to evaluate product sales, staffing, rates, space allocation, merchandising and other strategic measures. The partnership will also offer an interactive, online tool that allows retailers to objectively evaluate how effectively they manage their prepared food programs, and whitepapers to analytically explore the trends.
About Food Marketing Institute (FMI)
Food Marketing Institute proudly advocates on behalf of the food retail industry. FMI’s U.S. members operate nearly 40,000 retail food stores and 25,000 pharmacies, representing a combined annual sales volume of almost $770 billion. Through programs in public affairs, food safety, research, education and industry relations, FMI offers resources and provides valuable benefits to more than 1,225 food retail and wholesale member companies in the United States and around the world. FMI membership covers the spectrum of diverse venues where food is sold, including single owner grocery stores, large multi-store supermarket chains and mixed retail stores. For more information, visit www.fmi.org and for information regarding the FMI foundation, visit www.fmifoundation.org.
Only Technomic delivers a 360° view of the food industry. We drive growth and profitability for our clients by providing the most reliable, consumer-grounded, channel-relevant data with forward-looking strategic insights. Our services range from major research studies and management consulting solutions to online databases and simple fact-finding assignments. Our clients include food manufacturers and distributors, restaurants and retailers, other foodservice organizations, and various institutions aligned with the food industry. Visit Technomic at technomic.com.