Yasso Can’d Aid Partnership

Origins:

• Yasso Game On! Foundation and Can’d Aid are proud to be in their fourth year of partnership, working together to increase access for children in under-resourced communities to lead healthy, active lives across the United States. Through public-facing and partner-led bike build and donation events, the partnership engages Yasso employees, local wholesalers, retail partners, and community volunteers to assemble and donate brand-new bicycles and helmets to children across the country.
• Can’d Aid's people-powered programs provide the tools and access for under-resourced communities to lead healthy, active, and creative lives. According to the CDC, only 24% of children ages 6–17 meet the recommended 60 minutes of daily physical activity. By providing brand-new bicycles to children who may not otherwise have access to one, the Yasso + Can'd Aid partnership helps remove barriers to outdoor recreation and active transportation while encouraging physical activity, social connection, independence, and improved well-being. Each bike represents an opportunity for a child to spend more time outdoors, build confidence, and establish lifelong healthy habits.
• Yasso is part of the family of iconic brands owned by The Magnum Ice Cream Company.

Contribution:

Building on the success of the first three years, Yasso invested $350,000 in 2026 to support bike build and donation events in eight U.S. cities (totaling approx 1,000 bikes), furthering its Game On! mission to promote healthier communities and inspire the next generation to get outside and get active.

2026 Results

• 762 bikes donated (including 3 adaptive bikes) plus 5 adaptive wheel sets
• 390 volunteers engaged
• 755 volunteer hours contributed Program-to-Date Impact
• 4,368 bikes donated, including 10 adaptive bikes/wheel sets
• 100 skateboards donated
• 1,632 volunteers engaged
• 3,296 volunteer hours contributed
• 18 states reached
• 45 schools and community organizations impacted

Objectives:

The Yasso + Can'd Aid partnership seeks to:

• Increase access to bicycles for children in under-resourced communities.
• Promote healthy, active lifestyles by encouraging outdoor recreation and physical activity.
• Mobilize Yasso employees, local wholesalers, retail partners, and community volunteers through hands-on service opportunities.
• Build strong local partnerships with schools and nonprofit organizations to ensure bikes reach children who will benefit most.
• Advance Yasso's Game On! mission by investing in equitable access to health, wellness, and play.
• Create lasting community impact through bike build and donation events across eight U.S. cities in 2026.

Impact:

A special thank you to our retail partners who partnered with us in the first half of 2026 to host bike build events and make a meaningful impact in their local communities, including Target, Kroger, The Giant Company, Wakefern, and Demoulas. We are excited to continue this momentum in the second half of 2026, with additional events planned alongside Hannaford, Harris Teeter, and Meijer.

Measurable Community Impact:

• 9.3/10 average school rating for program educating students on the importance of staying active.
• 73% of participating schools awarded the program a perfect 10/10.
• 100% of participating schools reported that the donation had a meaningful impact on their students.
• 100% of bicycles were donated to children through schools and nonprofit partners serving under-resourced communities.
• 100% of schools receiving donations were Title 1 schools with free and reduced lunch rates of higher than 50%.

Quote:

"It was a Great Success! Everyone here at The Giant Company had a great time and couldn’t stop talking about it. It was one of our BEST Volunteer events we have ever had, everyone enjoyed their time they were laughing and smiling the entire time." - Retail Partner

Support Statement:

"What an outstanding example of what strong partnership and teamwork can accomplish. Delivering 250+ bikes to local students is such a meaningful impact, and it was clear how much thought, energy, and collaboration went into making the event so successful." - 2026 Event Attendee