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The Power of Meat 2010 (PDF Download)

Food Marketing Institute/American Meat Institute

Electronic (digital download/no shipping)

Retailer/Wholesaler Members & Association Council - $125.00
Associate & Private Brand Members - $200.00
NonMember - $250.00


The Power of Meat explores shopper perceptions, attitudes and behaviors regarding meat and poultry. A quality meat department can be a great differentiator to stand out among the ever-growing competition. This study takes an in-depth look at meat consumption and purchasing patterns including channel, nutrition, consumption, marketing and sales techniques, stand-alone butcher shops, organic meats and the meat case versus the full-service counter. Continuing in 2010, the report addresses changes in buying behavior relative to the economy as well as the health and wellness movement. Also available in Print

Product Details:

Product ID: 2316
Publication Year: 2010
Pages, Size, or Length: 80