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The 2020 FMI Power of Private Brands report tells the story of how private brands have gained momentum — but it also points out these brands have encountered some challenges as the pandemic has progressed. The report emphasizes that senior executives — from those in the C-suite to private brand business leaders — will need to pursue a range of strategies to ensure their private brand businesses keep up the momentum.
Product ID: | 1000163 |
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Publication Year: | 2020 |
Page length: | 35 pages |
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