You can only gain access to certain items and special pricing if you have logged in. Login Now.

Power of Bakery

American Bakers Association and Food Marketing Institute

Electronic (digital download/no shipping)

Retail/Wholesale Members - $0.00
Non-Members - $500.00
Associate Members - $250.00


To better understand who and what drives sales and sales gains, The Power of Bakery 2019 overlays shopper attitudes with actual sales and household shopping/buying data. The study identifies important red flags and opportunities to help manufacturers and retailers optimize innovation, merchandising, marketing and branding.

Product Details:

Product ID: 3244
Publication Year: 2019
Pages, Size, or Length: 58