WASHINGTON, DC — July 3, 2001 — Seeking to recognize the food industry’s best new food and beverage products, the Food Marketing Institute (FMI) announces the launch of a new initiative: America’s New Product Awards (ANPA). It is the first product awards competition held by FMI, which will be celebrating its 25th anniversary in 2002.

“The exceptionally high profile of The FMI Show in Chicago provides an ideal opportunity to showcase the outstanding food and beverage innovations that drive our business,” said FMI President and CEO Tim Hammonds. “America’s New Product Awards will provide well-deserved recognition to those companies that bring exceptional value and quality to the nation’s consumers.”

Awards will be presented for products in nine food and beverage categories. In addition, there will be a Best of Show winner selected by the FMI Board of Directors. To qualify for the competition, products must be introduced between January 1, 2001 and February 1, 2002. They must be completely new or a category or line extension, or in exceptional cases, relaunched or repackaged.

A formal independent jury comprised of consumer, retailer, trade media and consumer media representatives will judge the entries over a two-day period in early Spring 2002. Winners will be announced at The FMI Show next May in Chicago.

All entered products will be showcased in a special exhibit at the show. In addition, entrants, finalists, and winners will be showcased on the ANPA website throughout the year.

To be an award winner, a company must demonstrate a product’s outstanding value and quality compared to other products within the category. It must offer definable consumer benefits in terms of packaging, quality/price ratio and originality. Products should excel in taste, value and overall appeal. Award categories:

Beverages — carbonated soft drinks, RTD juices/juice drinks, water, concentrates/mixes, energy/sports drinks, RTD tea/coffee, hot beverages, wine, beer, cider and flavored alcoholic beverages.

Dairy and Dairy Substitutes — milk, cheese, yogurt, butter/yellow fat, ice cream/frozen yogurt and soy/dairy alternatives.

Snacks and Confectionery Items — sweet and savory/salty snacks, nuts, meat snacks, snack bars, snack mixes, energy bars, candies, chocolate confectionery, sugar confectionery and gum.

Entrées and Prepared Foods — frozen and chilled dinner mixes, frozen entrees, prepared entrees, ready-to-serve entrees and side dishes.

Processed and Fresh Meats, Seafood, Eggs, and Meat Substitutes — fish products, meat products, poultry products, meat substitutes and eggs/egg products.

Shelf-Stable Grocery Foods — baby foods, cereals, pasta/rice products, soups, fruits and vegetables, meats and fish and meal kits.

Bakery Items — bread/bread products, sweet and savory biscuits, cookies, crackers, cakes, pastries, mixes, toaster pastries, tortilla shells, pancakes and waffles.

Fresh Produce — includes value-added and pre-cut offerings.

Condiments, Spreads, Seasonings and Sauces — sauces, dressings, spices and seasonings, pickled condiments, oils, vinegars, salsa, jams/jellies and sugars/sweeteners.

Founding sponsors of the initiative include CHEP and Cap Gemini Ernst & Young.

To register a product for the 2002 America’s New Product Awards, or for more information, contact Rita Bureika (202-220-0821 or rbureika@fmi.org), or visit the Web site www.americasnewproductawards.com