FMI had the opportunity to participate in a symposium at IFT 15
titled “Cold Chain for Produce Safety: The Status Quo and Technologies to Minimize Food Safety Risk.” For retailers, the produce department is a key differentiator along with other fresh departments. In fact, according to the FMI U.S. Grocery Shopper Trends Survey
in 2014, 38 percent of consumers report shopping at a retailer that is further away because of the quality of the fresh food. Consumers want fresh, and in order to deliver customers what they want, the cold chain must be maintained.