ShopRite of Hunterdon County
Phillipsburg, New Jersey
When Gary Casterline learned a competing grocery store was opening near his ShopRite of Greenwich in Phillipsburg, N.J., he didn’t flinch. Even when the company anticipated a 10-percent decline in sales, Casterline simply went to work to remind customers how much his store had to offer them. Defying expectations, Casterline’s store suffered no drop-off in sales. In fact, it boosted net income by 67 percent and decreased shrinkage by 8 percent, repairs and maintenance by 13 percent and supply expenses by 7 percent. Thanks to a focus on staff safety, worker’s compensation costs were down 18.7 percent.