September is for back-to-school and time for families to establish new routines. It is the perfect time to position your organization as an essential ally for busy families to create healthy habits, and leverage the new school year to make family meals
an integral part of their new routine. By reminding families why and how your association is investing in providing solutions for every family, you’ll build community loyalty and generate awareness for your cause.
Looking for ways to
change up your existing campaigns? The simplest way to build on the power of Family Meals Month™ is to incorporate it into your existing programming. The next several pages contain activation ideas and thought starters to do just that.
Don’t forget to let the FMI Foundation know what you’re planning!