News Room

FMI Praises U.S. House Passage of the Healthy, Hunger-Free Kids Act of 2010

December 2, 2010
ARLINGTON, VA – December 2, 2010 – The Food Marketing Institute (FMI) issued the following statement from President and Chief Executive Officer Leslie G. Sarasin on today’s passage of the Healthy, Hunger-Free Kids Act of 2010 (S. 3307) by the U.S, House of Representatives:

     “We applaud the U.S. House of Representatives for approving The Healthy Hunger-Free Kids Act as it contains important policy changes that lay the groundwork for the modernization of the Women, Infants, and Children (WIC) program, a long-standing initiative that helps provide healthy, nutritious foods to more than 9 million women and children every year.

FMI has long supported the transition of the WIC program away from paper coupons to one supported by electronic benefits transfer (EBT) technology as it will increase the efficiency of the program for both WIC-eligible mothers and grocers across the nation. Modernization of the WIC program allows participants greater purchasing flexibility, improves efficiency for retailers and moms, ensures our customers continue to have a pleasant experience in our grocery stores and reduces the stigma associated with presenting a paper coupon for payment.

We urge President Obama to sign this important legislation as soon as possible.”

Food Marketing Institute proudly advocates on behalf of the food retail industry. FMI’s U.S. members operate nearly 40,000 retail food stores and 25,000 pharmacies, representing a combined annual sales volume of almost $770 billion. Through programs in public affairs, food safety, research, education and industry relations, FMI offers resources and provides valuable benefits to more than 1,225 food retail and wholesale member companies in the United States and around the world. FMI membership covers the spectrum of diverse venues where food is sold, including single owner grocery stores, large multi-store supermarket chains and mixed retail stores. For more information, visit www.fmi.org and for information regarding the FMI foundation, visit www.fmifoundation.org

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