How BioBucks Works
Show attendees can register in the BioBucks program by "swiping" their tradeshow badge through one of the BioBucks readers at an enrollment station during registration or on the show floor. At the same time, the attendee registers their two index fingers. Once registered, the attendee will receive "free" money to be spent at vendors on the show floor displaying the BioBucks logo. Vendors will be offering beverages, ice cream, snacks and other items.
To make a purchase, the tradeshow attendee places their finger on the scanning device, confirms their purchase amount and walks away with their purchase. Funds are securely debited from the attendee’s account.
The BioBucks program will also be used at The FMI Show, FMI’s annual conference to be held May 4-6, at McCormick Place in Chicago.
The Food Marketing Institute's MARKETECHNICS® trade event focuses on the world of technological products and services specific to the retail/wholesale community. This event features hundreds of exhibits, cutting-edge educational workshops, networking activities and specialized tours. MARKETECHNICS 2003 will be held at the Dallas Convention Center, February 23-25, 2003. For more information on MARKETECHNICS, please the show Web site at www.marketechnics.com.
Food Marketing Institute proudly advocates on behalf of the food retail industry. FMI’s U.S. members operate nearly 40,000 retail food stores and 25,000 pharmacies, representing a combined annual sales volume of almost $770 billion. Through programs in public affairs, food safety, research, education and industry relations, FMI offers resources and provides valuable benefits to more than 1,225 food retail and wholesale member companies in the United States and around the world. FMI membership covers the spectrum of diverse venues where food is sold, including single owner grocery stores, large multi-store supermarket chains and mixed retail stores. For more information, visit www.fmi.org and for information regarding the FMI foundation, visit www.fmifoundation.org.
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