Marketing Innovation: Behavior is the New DemographicWednesday, July 10, 2013 (2pm - 3:15pm US/Eastern)FMI Webinar 2345 Crystal Drive [ map ] Suite 800 Arlington, VA 22202 |
Marketing Innovation: Behavior is the New Demographic
Shoppers are defined not by who they are, but by what they buy. Retailers have effective ways to get shoppers in their stores – now they need a way to influence purchases. During this session, Catalina will discuss how targeting shoppers based on purchasing behavior is essential to driving engagement and loyalty.
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