A FreshForward Conversation with Invatron: Enhance Demand Forecasting in Fresh

A FreshForward Conversation
with Invatron:
Enhance Demand Forecasting in Fresh

Wednesday, February 10, 2021
2:00 pm EDT / 1:00 pm CDT / 12:00 PM MDT/ 11:00 AM PDT)

This webinar is free to FMI members
and available to non-members for $59

Webinar Description: 

The pandemic has accelerated the need for retailers to enhance demand forecasting in fresh foods. Consumers have embraced ecommerce and insist on quicker turnaround times for orders, pickups and deliveries. 

Fresh foods has the opportunity to raise omnichannel sophistication levels by leveraging emerging technology to improve efficiencies, better anticipate consumer demand, and optimize inventory decisions across shopping channels and categories to ensure precise levels of fresh are in-stock at the right time.

In this webinar, Michael Lang, SVP Sales and Operating Partner, along with Joe Smirlies, SVP of Product, at Invatron, a technology leader of fresh food retail platforms, will be interviewed by Rick Stein, FMI’s vice president of Fresh. The discussion will expand on themes from the 2020 FMI FreshForward supply chain sessions, which were sponsored by Invatron.


Webinar Objectives:

Among the key points to be made in this webinar:

  • Intelligent demand forecasting increasingly has big implications throughout the fresh supply chain.
  • Fresh success will rely on the ability to predict the growing levels of demand across retail channels — from in-store to online and across categories.
  • Fresh takes center stage with success driven by innovative retailer strategies to differentiate and re-energize consumer experiences.
  • Fresh-native technologies empower smart decisions to help overcome financial and operational complexities — including on how costs are allocated across fresh departments.


Michael Lang

Food and Beverage SVP Sales and Operating Partner



Joe Smirlies
SVP of Product




Rick Stein
Vice-President, Fresh 



Learn More:

FMI Fresh Foods  

Registration Changes:

If you need to cancel your registration, please notify the registrar in writing by email to register@fmi.org.  Substitutions can be made at anytime prior to the official webinar date. 

Refunds will not be given for inability to attend due to registrant schedule changes.  All registered participants receive access to the recording and slides.

Coronavirus Resources

FMI has compiled best practices, guidance documents, signage, videos and more to support the food industry.
Click here for FMI's resources.  


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