Why Attend

The FMI Foundation is accenting the FUN in fundraising with their event Stir It Up!, a lively cooking competition taking place on Sunday at the FMI Midwinter Executive Conference.

Retailer and supplier executives will draft all-star “Demo Kitchen Station” teams and compete for the bragging rights of dishing up the best family meal —breakfast, lunch or dinner—with the audience determining the winning menus. All funds raised support the FMI Foundation’s programs on health and well-being, which includes food safety, nutrition and social responsibility considerations.

Stir it Up! has multiple levels of participation from being a starlit Executive Produce Level team to simply purchasing a ticket and enjoying a fun evening supporting a great cause.

40020366963_5d7faefbc8_c (1)
49465986467_ad5287fded_k (2)
49465761181_d0c427bba2_c (1)

By The Numbers

Here are some of the details around the most popular networking event at the Midwinter Executive Conference

  • # of Attendees


  • # of Companies Attending


  • Participating Chefs


  • Dishes Served


  • Kitchen Stations Available


  • Additional Sponsorship Opportunities


why attend card how to participate

How To Participate

Check out our floor plan with sponsorship levels and start thinking about how you want to take part in Stir It Up!

Learn More
why attend card menus

The Menus

Our theme this year is Movie Night. We’ll bring the popcorn, but the food industry supplies the culinary adventure. See what menus are in production.

Learn More

Photo Gallery

Stir it Up! is all about the industry coming together to support some really important initiatives that are going to help move the industry forward.

Jerry Golub Vice Chairman, Price Chopper Supermarkets