No. For 2024's event, Stir It Up will be open to all FMI Midwinter attendees.

Contact the Stir It Up! team and we can work with you to reserve a spot or find a kitchen partner.

The program is up to you! You will be able to network with leaders in our industry while tasting their favorite family meals. Stir it Up! Is designed as a dine-around without assigned seats so all attendees can move and mingle as they please. FMI will also announce the winners of this year’s Gold Plate Award and the winners of several different cooking categories. 

Yes, but custom/build-your-own opportunities are limited! Contact us with your goals and objectives and we will be in touch with more details.

Each kitchen's partners will decide on their own menu. Menus often feature new and emerging products from the company/companies participating in that kitchen station. 2024's event will feature fan-favorite food, centered around a sports theme.

Resort casual--leave your ties at home! This is a fun, casual event involving movement as you dine-around and network.

No. The hotel will be preparing your team’s menu and will deliver it to your kitchen station. Depending on your level of sponsorship, some companies have the option to bring a chef to add to the theme of the evening and display their culinary talents.

Yes! If you are a sponsor at the Executive Chef or Master Chef level, you can bring your chef to do a cooking demo at your Kitchen Demo Station.

All Stir It Up! attendees will be able to vote on the meals. Previous categories were: Best Meal and Best Culinary Execution of the Theme. 2024's categories will be announced soon!

The meal will be plated in small tasting portions to allow attendees to experience dishes from all of the kitchens. If you have additional questions on portion sizing--including questions on the hotel's food vessels--contact us at StirItUp@fmi.org. 

There will be signage around all of the kitchens designating where different companies are located. Assignments for kitchen sponsors' setup will also be sent out prior to the event.

Members of FMI that are invited to the Midwinter Executive Conference. This includes retailers, wholesalers, product suppliers, manufacturers, and service providers. If you have any additional questions on eligibility, please contact the Stir It Up! team for details.

This will depend on your level of support. Please contact the Stir It Up! team for details.

We are expecting 800-900 attendees, as Stir It Up! serves as the Midwinter Executive Conference's opening night event.