Hotel and Travel

Embassy Suites by Hilton Denver Downtown Convention Center

FMI FreshForward's hotel is more than just a place to lay your head. Enjoy made-to-order breakfast, a complimentary evening reception, and access to their indoor saltwater pool and fitness center. Summer events at Ball Arena and Coors Field are a mile away. 

Embassy Suites by Hilton Denver Downtown Convention Center
1420 Stout Street
Denver, CO 80202
Main Phone: 303-592-1000

Rates: $189 Rate plus tax (single/double occupancy)
Check-in: 4:00 p.m.
Check-out: 11:00 a.m.

McNamara Alumni Center
Embassy Suites by Hilton Denver Downtown Convention Center

Denver Attractions

World-class attractions. Natural wonders. A thriving arts scene. Dozens of innovative and acclaimed restaurants. Nightlife options galore. The word is getting out - Denver's got it all.

Things to Do in Denver

Invited FMI Retailer, Wholesaler and Product Supplier Members


Two nights (Tuesday, August 16th and Wednesday, August 17th), of hotel accommodations (room and tax only) at the Embassy Suites by Hilton Denver Downtown Convention Center hotel will be covered by your supplier partners. Invited Retailers will be able to select your arrival and departure dates during the registration process. Please use the following link to secure your hotel accommodations.

Online Hotel Reservations


FMI Associate Members and Fresh Industry Partners (Non-members)

Please use the following link to secure your accommodations:

Online Hotel Reservations


Cancellation Policy:  All hotel changes, substitutions, and/or cancellations must be made directly with the hotel. Individuals will not be charged a cancellation fee if hotel receives notice of cancellation 48 hours prior to arrival. Please review the complete reservation policy at time of making online reservation.

Cut-off Date

Special group rate cut-off is Monday, July 25, 2022. We encourage you to make your reservations early, as the hotel may sell out before this date. 

If you prefer to call, contact 1-800-HILTONS. Be sure to identify yourself as an attendee of  “FMI FreshForward 2022" to receive the special conference rate.

Reservations made after the cut-off date will be accepted on a space-available basis and higher rates may apply. 

Unauthorized Hotel Solicitations

Hotel reservations should be made by calling the hotel directly or using the official hotel link provided in your confirmation e-mail. FMI does not use a third-party company to make hotel reservations or sell rooms on its behalf for this event. If a third-party contacts you offering housing options, they are not endorsed by or affiliated with the event and entering into financial agreements with such companies may have costly consequences.

*Please Note: FMI reserves the right to review the conference room block and remove those individuals who have not registered for the conference. One (1) hotel reservation per registered delegate will be accommodated. The hotel reservation should be made under the corresponding registered delegate’s name to avoid confusion. Hotel reservations are accepted on a first-come, first served basis, including requests for specific room types. 


Contact Senior Manager of Meeting Services, Colleen Bailey, at