The Surge of Plant-Based Foods
Tuesday, November 19, 2019
(2:00 pm EST / 1:00 pm CST / 12:00 PM MST/ 11:00 AM PST)
Webinar Description:
FMI’s 2019 U.S. Grocery Shopper Trends report finds a rising number of households (33%) have at least one member following a non-medically prescribed diet such as vegan, vegetarian, pescatarian or flexitarian. Increased demand for personalization is challenging the food shopping experience, and a growing number of shoppers are turning to plant-based proteins to help meet their unique household needs. The Power of Meat 2019 report finds, plant-based meat alternative sales increased 19.2% last year and account for $878 million in annual sales.
So what does this all mean for retailers and CPG manufacturers? It’s clear that consumers across the board have a growing interest in plant-based foods, including plant-based protein – and they are buying more of these items.
Webinar Objectives:
Participants should attend this webinar to gain insights into:
- The plant-based market size.
- Plant-based sales by key categories and growth rates.
- Core brands winning in plant-based foods.
- Innovation that is contributing to growth and what’s on the horizon.
Speakers:
Tim Grzebinski
Client Insights Principal
IRI
Plant-Based Foods: Insights into Innovations, Growth and Shopper Trends
With the growing acceptance of plant-based foods and product offerings cutting across grocery categories and sales growth, FMI has set out to provide a free, online-learning series to share marketplace innovations, expand understanding of the plant-based consumer, dive into shopping trends and understand the labeling, naming compliance and regulatory landscape.
View the companion programs:
Register for the companion programs:
From Plant-Based to Cell-Cultured: A Regulatory Update on Alternatives for Traditional Food Items
Understanding the Plant-Based Food Consumer