Plant-Based Tipping PointBreakthroughs in plant-based protein products are rapidly shifting the marketplace. Everyday, there is news about leading food manufacturers and food service providers focusing on alternative proteins. Plant-based foods are a key driver of growth in retail, with plant-based food sales growing over 5 times as fast as total food sales in the past year. And the plant-based consumer is valuable, with an average basket ring 61% greater than the average shopper.

Listen to a conversation with The Good Food Institute on increasing interest in plant-based foods and alternative proteins.

This webinar dives into category trends and consumer insights to help you capitalize on the growing interest in plant-based foods. Participants should listen to this webinar to gain insights into:

  • What is driving increasing interest in plant-based foods and alternative proteins.
  • How food companies are rethinking meat for the flexitarian consumer.
  • How to market and merchandise plant-based products for your customers.
  • How to capitalize on a consumer shift toward plant-based proteins. 

Speaker: Caroline Bushnell Associate Director, Corporate Engagement
The Good Food Institute

Presentation |  Recording 

Plant-Based Foods: Insights into Innovations, Growth and Shopper Trends

With the growing acceptance of plant-based foods and product offerings cutting across grocery categories and sales growth, FMI has set out to provide a free, online-learning series to share marketplace innovations, expand understanding of the plant-based consumer, dive into shopping trends and understand the labeling, naming compliance and regulatory landscape. Register for the companion programs:

The Surge of Plant-Based Foods

Understanding the Plant-Based Food Consumer