say their grocery store helps them stay healthy
According to research by Nielsen and FMI, many food manufacturers and retailers are admittedly not prepared to meet the needs of digitally engaged food shoppers. We've found that the classic transformation categories - people, process and technology - provide a roadmap for successful digital transformation. Within these areas, there are six distinct imperatives driving costs that trade partners must overcome if they want to succeed in omnichannel. These six educational sessions dive into the six digital shopper imperatives needed for omnichannel success.
You work hard on your people and products, so why not the data? Is it being squeezed to deliver maximum value? Are you caught in a "data management" spiral in your search for a silver bullet answer to your questions? Listen and you will learn how all of us can create a unified version of the truth to drive new growth opportunities and pave a path well beyond mere data management. Content organized by Nielsen.
Delivering the right product to the right consumer at the right time and at the right price requires a balance between demand planning, response to both internal and external factors and, ultimately, execution. Do your organization’s forecasting capabilities enable you to collaboratively forecast demand and replenishment with your retailer/supplier partners? We will demonstrate how to enhance inventory management to increase sales and how to adopt a united in-store and online forecasting model. Content organized by RSi.
To be successful, food retailers need to understand and satisfy shopper needs better than the competition. To achieve this, retailers need to: generate the right shopper insights to obtain a 360-degree view of the shopper, provide actionable insights to decision-makers,ensure that retailers and suppliers collaborate around cohesive shopper insights to align their collective resources. Listen in as NPD and Precima provide insights in understanding changing shopper and market dynamics and best practices in taking a shopper insights-led approach. Content organized by NPD Group and Precima.
Retailers and manufacturers are struggling to maximize their use of data and to unify data across channels. Product information, images, seamless views of the shelf and transparent pricing are all issues we’ll discuss – we’ll also share examples of cutting costs and creating clear omnichannel assortment strategies that keep digital shoppers coming back. You’ll learn how to monitor, standardize and optimize price and promotions across both online and brick and mortar channels. Content organized by Eversight.
A new survey finds shoppers want transparency. They want to know more about their grocery products than what is on traditional package labels. These shoppers want to go beyond the ingredients listed on the label to get information on what the ingredients do and why they’re included in the product. Learn what types of information consumers want to know, where they trust getting information, whom they expect to assist them in understanding what they’re reading and what methods brand owners are using to deliver on these expectations. Content organized by Label Insight.
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