Master Retail Media, Stage 1: How to Lay the Foundation for a Successful Network (On-Demand Recording)

Description:

This webinar is now part of the Master Retail Media Series online course presented by FMI and Inmar Intelligence. Visit the course page to learn more and purchase it for free.

View the first webinar in our "Master Retail Media" series, developed in collaboration between FMI and Inmar Intelligence, designed to provide a comprehensive understanding of building a successful Retail Media Network. This session covers Stage 1, focusing on foundational elements and key strategies. You will learn from retail industry experts discussing the initial first steps to establish a retail media strategy.

Key Takeaways:
- How to organize and activate your first-party data using best practices
- How to align internal teams and stakeholders around retail media goals
- How to get started, even without a perfect tech stack

Don't miss this opportunity to enhance your knowledge and connect with peers in the industry. Gain access to valuable resources, including the Stage 1 Whitepaper and vocabulary list.
Part of the Master Retail Media Series Presented by FMI and Inmar Intelligence.
Webinars 2 and 3 will be in July and September covering Stages 2 - 6.