Workshop: Bridging Pharmacy and Nutrition to Leverage the Business Benefit of Health and Wellness Programs
Facilitators: Harry Hagel, Consultant and Annette Maggi, Executive Director, Retail Dietitians Business Alliance
Where: InterContinental Hotel, Chicago, IL
When: Friday, June 13, 2014, 9:30 a.m. - 12:30 p.m.
Retailers are leveraging health and wellness to improve customer loyalty, gain new shoppers and increase sales of better-for-you products. Maximizing upon this trend requires developing synergies across nutrition and pharmacy programs, and related ties to merchandising, marketing and communications. This interactive, guided workshop will help you and your teams identify opportunities and formulate strategies to bridge and synergize health and wellness initiatives by integrating pharmacy and nutrition services. It will provide a health and wellness program assessment, planning and measurement framework based on actual interviews and information collected from successful health and wellness programs.
Who Should Attend
Nutrition, pharmacy, merchandising and marketing leads in the retail health and wellness space. Retail cross-functional teams are encouraged to attend.
By participating in this facilitated workshop you and your health and wellness teams will learn to:
- Recognize the benefits to your customer and your business of developing synergies across nutrition and pharmacy programs
- Conceptualize and design integrated in-store health and wellness initiatives
- Identify resources to plan, implement and measure a successful health and wellness program
Registration for this workshop is complimentary for all FMI Members and Associate Members/Private Brands Members. Register by clicking on the link on the right hand side of the page
Please note that this complimentary registration DOES NOT apply to FMI Connect. In order to attend sessions at FMI Connect you must register separately at www.fmiconnect.net
Questions ? Please contact Amanda Bond-Thorley