Nonfoods: Connecting the Dots for Total Store Success

Tuesday, April 8, 2025 (1pm - 2pm US/Eastern)
Virtual





FMI has teamed up with RetailMediaIQ for a dynamic digital seminar where industry leaders explore how nonfoods can play a pivotal role in total store success.

From foundational collaboration to emerging trends, occasion-based merchandising, and health-driven purchasing behaviors, this event will provide the insights you need to optimize your nonfoods strategy.

Session Highlights:


Emerging Categories in GM and the Path to Trip Conversion in Nonfoods
How can retailers spot growth opportunities and make smart decisions about expanding or scaling back nonfood categories? This discussion will uncover shopper insights, and ways to drive trip conversion through occasion-focused merchandising.


Supporting Everyday Health Needs, Eating & Meal Occasions, and Opportunities in Nonfoods
From medications, supplements and oral care, shoppers’ health needs are evolving. Learn how an occasion-based approach to health and wellness in nonfoods can drive meaningful engagement and sales.


Let’s Get Digital
FMI is revisiting research on the Digitally Engaged Food Shopper, reflecting the evolution of online grocery and omnichannel shopping, technological advancements, and changing shopper behaviors, providing insights into consumer trends.


A Retailer’s Perspective
Get a retailer’s perspective on the many opportunities up and down the Nonfoods aisle including the topics presented during today’s digital seminar.




Related Web Pages and Sites:
Nonfoods Blog