Webinar Recordings

 

The Shopper Desire to Eat Well and the Implications for Shopping

Jul 31, 2018
20161208-FMI-0668_ed-WEBThis second of three webinars exploring FMI's 2018 U.S. Grocery Shopper Trends report highlights: 

• What consumers mean by “eating well” 
• Consumer satisfaction with how well they eat 
• Customer concerns when grocery shopping 

With a focus on consumers’ desires to eat (and shop) better, this webinar provides perspectives on the shifting meaning of “wellness” and the emerging food retailer role of ally in helping customers achieve their healthy eating goals. 
Presenters:  FMI’s Research Director Steve Markenson, David Fikes, Vice President, Communications and Consumer/Community Affairs, Sue Borra, FMI’s Chief Wellness Officer, and David Emerson Feit, Vice President, Strategic Insights, The Hartman Group.

Presentation | Recording