In this conversation with Christopher Durham, President of the Retail Brands Institute and FMI’s Doug Baker discusses the state of innovation in private brands. Hear why you should think about innovation even when the focus is on just getting product to the shelf. Learn the importance of:
- Redefining innovation for your organization;
- Letting consumers lead innovation;
- Knowing where you want to win;
- Making time for innovation, and more.
- Doug Baker, Vice President Industry Relations, FMI
- Christopher Durham, President of the Retail Brands Institute
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- Talking Private Brands Series