IRI top trends in fresh webinarNew research from IRI and the Food Marketing Institute (FMI) shows the impact that transparency and social and cultural initiatives have had on retail sales across the U.S. The second installment of the 2018 Top Trends in Fresh webinar series, “Food Transparency and Social and Cultural Alignment,” discusses the progress made in some areas as well as opportunity areas for future growth. During this webinar, attendees will learn: • How retailers and manufacturers are building competitive advantage by listening to the voice of the customer • How social media can provide insights for programs, innovation and personalization • How manufacturers and retailers can accelerate sales with different initiatives to appeal to varying consumer segments • Why IRI believes that future growth will continue Speakers: Rick Stein Vice President of Fresh Foods Food Marketing Institute Sally Lyons Wyatt Executive Vice President and Practice Leader Client Insights IRI Chris DuBois Senior Vice President Strategic Accounts IRI 

Presentation | Recording