20161208-FMI-0505_ed-WEBThe Power of Meat is the peer-recommended, highly-valued update on our category’s path to purchase, starting with the influence of megatrends and pre-trip planning through in-store tactics and ways to better meet consumer needs. This webinar looks at:

  • Is shopper interest for transparency still growing and what influence do megatrends have?
  • How important are promotions and pre-trip planning in today’s deflationary environment?
  • Are alternative channels continuing to make inroads?
  • How does the meat purchasing decision stack up?
  • Has the interplay of price, quality, convenience, nutrition and service changed in today’s marketplace?
  • What are areas of strength and opportunity as we work to maximize satisfaction, sales and profits? 
Recording | Presentation