FMI has teamed up with FitForCommerce to complete the Grocery Omnichannel Index to benchmark and evaluate how food retailers deliver on customer expectations for unified shopping experiences across digital (online and mobile), in-store and cross-channel criteria. In this session, we will outline key insights from the Index and share omnichannel best practices that should be on every food retailer's roadmap.
Participants should attend this webinar to gain insights into:
- Evaluate their omnichannel experience relative to a survey of 26 food retailers.
- Compare strategies to meet consumer needs for convenience.
- Identify strengths and weaknesses of the food retail omnichannel experience.