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Initiate, develop and manage sales & marketing strategies for the new small companies program to assist small food manufacturers and niche food brands prepare to reach grocery distribution. The focus on our set of services in this program is for the companies to have healthy trading partner relationships with grocery retailers.
The target companies have past the incubator stage and have a product or a line of products with small, regional distribution, employ between 5 to 50 people with annual sales revenue between $500k - $5 million. Our target companies will need assistance in food safety, increasing their manufacturing capacities, distribution options, financing, supply chain and other areas as they prepare for grocery distribution.
In order to prepare the companies for healthy trading partner relationships, the programs offered might include:
long-term organizational and marketing program-related plans
promotional plans and creative projects and adjust, as needed, for program growth (with a heavy emphasis on digital marketing)
PROGRAM DEVELOPMENT AND OUTREACH
Normal office environment requiring use of typical business equipment (e.g., computer, telephone, fax, copier, etc.). Ability to travel on behalf of FMI (locally and out of town trips) at least 25% of the time.
FMI is an equal opportunity employer.
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