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Dollar Store Strategies for National Brands (PDF Download)

Author:
Deloitte

Year Published:
2012

Description:
The report is based on research that includes in-depth interviews with consumer product and dollar retail executives, mystery shopping trips across the dollar banners and formats, a large-scale consumer survey, and an executive survey across retailers and CPG manufacturers. The dollar channel, in particular multi-price-point dollar stores, is an important and profitable channel for those CPG companies that have tailored their business toward this discount channel. In other words, some CPG companies have cracked the code of the unique characteristics of the dollar channel and have done so in five distinct areas.
Product ID:
3109 		Product Type:
Report 		Version:
Electronic (digital download/no shipping)
Pricing:
Domestic Ret./Whslr., Canadian Ret./Whslr., International Ret./Whslr., Silver Level Membership, Gold Level Membership, Platinum Level Membership, Platinum Plus Level Membership, Bronze Level Membership, Private Brands Bronze, Private Brands Silver, Private Brands Gold, Private Brands Platinum, Private Brands Platinum Plus - $0.00

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