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	* NEW * Independent Operator Insights Into Wholesaler Relations and Services (PDF Download) Author: FMI Research and St. Joseph University - Peck Fellowship Year Published: 2008
	Description: Curious how independents like their wholesalers? Whether IOs use wholesaler-provided services such as merchandising, advertising and category management programs and how they rate them? This report provides all the insights into the wholesaler-independent relationship. Developed in cooperation with St. Joseph's university and based on input from almost 150 independents across the country, this study includes: -- a market overview including sales gains and key operating benchmarks -- a review of the wholesaler relationship in years and service orientation -- reasons for selecting the primary wholesaler -- usage levels of dozens of typical wholesaler-provided services and satisfaction levels -- budget allocation across support services -- willingness to recommend the primary wholesaler -- overall satisfaction with the primary wholesaler
	Product ID:     2287	Product Type:    Report	Version: Electronic (digital download/no shipping)	Preview: Preview
	Pricing:
	Domestic Ret./Whslr., Canadian Ret./Whslr., International Ret./Whslr. - $50.00
	Association Council, Associate Member (2005 or earlier), Silver Level Membership, Gold Level Membership, Platinum Level Membership, Platinum Plus Level Membership, Bronze Level Membership - $75.00
	Guest, NonMember - $95.00