In July 2016, two industry groups – GS1 US and the Joint Industry Coupon Committee (JICC) announced the approval of a new standard for paperless couponing. The industry associations are collaborating to give further definition and guidelines to the use and implementation of the new paperless couponing standard.
Eligibility to Participate: You do need to be an industry participant to register for this webinar. Industry participants are retailers, manufacturers and vendors who work directly for retailers and manufacturers
Details about industry efforts currently underway will be shared and questions addressed in the webinar including:
Why we need the new standard.
- Challenges related to bar codes on mobile phones
- Short and longer term impacts on Retailers and Manufacturers
- How you can get involved
- Next Steps
- Questions and Answers