All you've come to expect, plus more.
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- Enhanced FLoor Plan Listing
- Who Should Attend
- 2010 Exhibitor Prospectus
- 2010 Floor Plan
- 2010 Exhibit Space Applications & Contract Regulations
- 2010 Product Code Listing
- Exhibitor List and Product Search
- 2010 Exhibitor Group Housing Information
- Sponsorship Brochure
- 2010 New Product Showcase
- Customer Innnovation Zone
- Strategic Collaborative Exchanges - Suppliers
- Banner & Kiosks
- GES Exhibitor Service Manual
EXHIBITORS
Why Exhibit?
FMI 2010 is the largest and most comprehensive food industry event in North America. It is where the world's top retailers and wholesalers come together to learn the latest tools for expanding market reach, keeping business on the cutting edge and meeting the demands of busy consumers.
Thousands of your present and prospective customers will call on you at FMI 2010. See more of them in a shorter time and at a lower cost than would be possible in any other way! Studies show that the average customer call requires an expenditure of $430 and 5.5 calls are necessary to result in a sale. But the cost of securing a qualified prospect at an event such as FMI 2010 is less than $167.
This information will tell you who attends, why they attend, where they come from, what size organization they represent and how they influence merchandising, promotion and buying decisions.
Reasons to Exhibit:
On-site Benefits
- Whole store on one exhibit floor
- Best place to introduce new products or services
- Widest audience of potential buyers
- Maximum media exposure
- Complimentary registration badges
- VIP invitations for your special customers
Interact
- Reach high-level decision makers and their strategic teams: large multi-store chains, regional firms, independent supermarkets, mass merchants, convenience stores and international retailers
- Retailer and wholesalers attend to capitalize on new growth prospects
- More than 17,000 industry leaders in attendance from more than 90 countries
Access to Buyers
- Listings in the Official Buyers Guide, a valuable resource for attendees
- Your company profile via the show website at www.FMI2010.com buying guide for attendees
- Buyers have access to your company profile via the show website as soon as you sign up.
Media Coverage and Exposure
Media access to FMI 2010 is an exhibitor advantage. News and information about the event reaches people around the country and across the globe thanks to an aggressive outreach program to the trade, consumer and business press.
FMI 2010 will feature a fully equipped, on-site press office. Magazine, newspaper, radio, industry bloggers and television reporters from high-profile media will attend to search for industry innovation, special stories and newsmakers.
Exhibitor press releases and information kits can be distributed to members of the media as part of FMI 2010's press room services. You can use this free service to enhance your corporate image within the industry and around the world.
Attendance Facts
FMI 2010 delivers prospects and serious decision makers to your exhibit. FMI attendees - people with real buying power - will spend an average of 8.5 hours visiting exhibits. Reach your market in just three fast-paced days! Attendees know that FMI 2010 is their one place to find the kinds of new products and services that you provide.
Retailers and wholesalers who represent independent operators, regionals, national and international companies are ALL represented at FMI 2010.
- 42% operate 100 or more stores
- 26% operate 10 - 100 stores
- 32% operate less than 10 stores
It's a fresh audience every year!
- 28% of the retailer/wholesaler audience are "first time" attendees
- 39% have not been to this event in several years
- 29% of the audience are decision makers who attend NO other show, making a major portion of this audience exclusively yours.
Power-Buyers are Ready, Willing and Able to Buy from You
- 46% of attendees say THEY PLAN TO BUY one or more products at FMI 2010.
Industry Decisionmakers Dominate the Convention
- 81% hold top management positions (Owner/CEO/Presidents, CIO, Senior VP/Vice President/General Managers, and District/Regional Directors).
- 84% of visitors exert buying influence over at least one of the major product categories exhibited.
- 84% of attendees have either the final say, specify the supplier, or recommend the purchase of at least one of the major categories.
Geographical Origins of Attendees
- 80% of the attendees travel more than 200 miles to FMI - and attendees come from all 50 states as well as Canada, Mexico, Central and South America, the Caribbean, Asia, Africa and the Middle East
- 19% of the audience comes from outside the US
Apply for exhibit space
The cost to exhibit:
| Cost per square foot: | After Feb. 5, 2010 | ||
| (A) Level 1 | Over 1,201 Total Sq. Ft. | $27.00 per sq. ft. | $28.00 per sq. ft. |
| (B) Level 2 | 801 - 1,200 Total Sq. Ft. | $28.00 per sq. ft. | $29.00 per sq. ft. |
| (C) Level 3 | 601 - 800 Total Sq. Ft. | $29.50 per sq. ft. | $30.50 per sq. ft. |
| (D) Level 4 | 100 - 600 Total Sq. Ft. | $32.00 per sq. ft. | $33.00 per sq. ft. |
A 50% deposit must accompany application. Full payment is required by November 12, 2009.
For more information please contact Scott Groves at 1.800.796.2638 or 770.576.4971 or email FMI@cmgexpo.com.

