By: Rhett Asher, Vice President, Asset Protection, Data Security & Crisis Management, Food Marketing Institute
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Over the years, I’ve learned that asset protection really boils down to just three words: people, property, and reputation. These areas are the focus of this year’s FMI Asset Protection Conference, March 9-12 at the Peabody in Memphis, TN.

People are at the heart of asset protection. It is people that help secure company assets, but it’s also people we aim to protect. In our program we’ll explore success strategies of several different company departments, evaluates payment technologies and security risks and discuss breach challenges. Knowing that better individuals equal better employees, we also feature leadership development opportunities that nurture the “whole employee” and help develop better leaders.

Asset protection is also about property. This past year has been filled with new industry challenges and threats, as well as different twists on old familiar tactics. This highlights the need for us to remain diligent in driving more creative solutions in all areas of asset protection throughout the organization. We’ll have FOX News National Security Analyst, KT McFarland discuss today and tomorrow’s flashpoints in asset protection from a global standpoint.

A strong reputation is what every asset professional strives for. By learning how to mitigate various risks, handle critical crisis management issues, and build world-class safety and risk cultures your organization’s reputation can be strengthened and secured. Our keynote speaker, the Navy's first female Tomcat F-14 fighter pilot Carey Lohrenz, will tackle this area and share the fundamentals that helped her “win” in the cockpit at Mach 2, and also helps teams win in business--by learning the importance of remaining relevant.

People, property and reputation—the three keys to asset protection and all areas in which food retail asset protection professionals can fine-tune their skills. Learn more about FMI’s Asset Protection Conference at www.fmiassetprotection.com and join the conversation on Twitter using #FMIAsset2015